RICHIE Lerma, Isabella Mañosa-Tanjutco, Hiroyuki Fukano, president of the Japan Institute of Design Promotion, STR Dita Angara-Mathay, H.E. Mylene Garcia-Albano, Amable Aguiluz V, Special Envoy of the President to Japan for Trade and Investment, Reghis Romero II, Special Envoy of the President to Japan for Business and Investment Promotion, and Secretary General Kunihiko Hirabayashi of the ASEAN-Japan Centre. 
SOCIAL SET

‘Tree of Life’ reimagined: The Phl coconut takes center stage in Tokyo

Opening with the ‘Anatomy of the Coconut’ to introduce products crafted from its components, the show showcased the coconut’s many uses, from wellness products to industrial applications, artisanal crafts and contemporary home décor.

Luis Espiritu

A commonand hardworking presence in the everyday life of Filipinos, the coconut stands at the heart of The Philippine Coconut: The Tree of Life, Seed of Innovation, an exhibition at the Tokyo Design Hub that invites visitors to explore the coconut’s deep cultural significance and innovative potential. 

SPECIAL Envoy of the President to Japan for Trade and Investment Reghis Romero

Presented by the Department of Trade and Industry Philippines, the Philippine Trade and Investment Center in Tokyo, Coconut Farmers and Industry Development Plan and the Philippine Embassy in Japan, with exhibition concept and curation by Salcedo Auctions, the exhibition brings Filipino ingenuity and Japanese precision together, guided by the shared values of craftsmanship and sustainability. It’s part of a comprehensive show devoted to the coconut, highlighting its expansive role in Filipino society. 

SECRETARY General Kunihiko Hirabayashi of the ASEAN-Japan Centre.
PRESIDENT Hiroyuki Fukano of the Japan Institute of Design Promotion.

Opening with the “Anatomy of the Coconut” to introduce products crafted from its components, the show showcased the coconut’s many uses, from wellness products to industrial applications, artisanal crafts and contemporary home décor. 

OSAMU Ikezoe, chief operating officer and chairman of the Board of Directors, Uniqlo.
NOBUHIRO Tamiya, president of Tamiya Inc.
MIGUEL Mariano, designer of the Hex Stool for Lamana, Kay Concengco, general manager and co-founder of Lamana, and Brian Ver, designer of the Score Chair for Lamana.

A highlight is a pavilion dedicated to Tahanang Pilipino, formerly known as the Coconut Palace. Inside it is a floating maquette of the iconic building, alongside never-before-exhibited watercolor renderings of the original interiors and an immersive virtual reality walkthrough, allowing visitors to experience its vision and scale. 

KINNOSUKE Hayakawa, president of Etoile Kaito & Co.
H.E. Mylene Garcia-Albano, Karen Lerma, STR Dita Angara-Mathay and Richie Lerma.
H.E. Louis Harald Joseph, Ambassador of the Republic of Haiti.

The exhibition runs until 30 January at the Tokyo Design Hub, 5/F Tokyo Midtown, Akasaka, Tokyo. It invites audiences to see the coconut as a powerful symbol of Filipino ingenuity and resilience — one that bridges tradition and contemporary innovation and continues to inspire new possibilities across disciplines and borders.

Curated, organized and presented through Salcedo auctions.

H.E. Ahmed Mahloof, Ambassador of the Republic of Maldives to Japan.
EXHIBITION co-designer Therese Balmori.
EXECUTIVE director of Tukod Foundation Natasha Mañosa-Tanjutco.
BAMBI Mañosa-Tanjutco and Vincent Tanjutco.
ALELI Maghirang, Agriculture Attache, Embassy of the Philippines.