BDO Unibank Inc. has expanded its portfolio of purpose-led financial products with the launch of the BDO HOPE Mastercard, a co-branded credit card developed in partnership with impact organization HOPE, the social enterprise behind Hope in a Bottle.
Officially launched on Wednesday, 3 December 2025 at SM Podium in Mandaluyong, BDO said the card turns daily spending into direct support for education and sustainability projects, reflecting the growing push among Philippine banks to align commercial offerings with national development priorities.
Under the partnership, BDO donates P5 to HOPE for every P1,000 in qualified cardholder spend, with funds directed to the construction of public-school classrooms across the country.
A portion of annual membership fees will likewise support HOPE’s broader education and community programs.
Investing in children’s education
“Here in BDO, we believe in investing in every Filipino child’s education,” said Ma. Nannette R. Regala, BDO senior vice president and Consumer Banking Group marketing head.
“Every spend contributes to building more public classrooms for the Filipino youth. Through this partnership, we look forward to empowering more communities and spreading HOPE in Every Spend,” she said.
Cardholders gain year-round shopping perks, instant discounts, premium offers, and a competitive 1.85 percent foreign exchange conversion fee — positioning the card as both a lifestyle and advocacy product.
Each physical card is made from 100 percent recycled plastic, in line with HOPE’s status as the first net-zero plastic-waste brand in the Philippines and BDO’s product sustainability strategy.
BDO’s ESG commitments
The collaboration is consistent with BDO’s broader ESG (Environmental, Social, Governance) commitments and the banking sector’s increasing alignment with the Philippine Sustainable Development Goals (SDGs).
The SDGs — particularly SDG 4 (Quality Education), SDG 9 (Industry, Innovation and Infrastructure), and SDG 12 (Responsible Consumption and Production) — have prompted banks such as BDO to integrate measurable impact into financial products.
For HOPE, the partnership accelerates its mission to make consumer purchases a tool for nation-building.