Sy-led property developer SM Development Corp. (SMDC) is strengthening its portfolio to meet the evolving needs of Filipino homebuyers — focusing on modern, accessible and community-driven developments.
“Real estate is a long-term game, and SMDC has always built with the future in mind,” SMDC vice president and head of design, innovation and strategy Jessica Bianca Sy said on Friday.
“We remain focused on our core advantage — integrated developments that provide unmatched accessibility, world-class amenities, and a thriving community that enhances residents’ quality of life.”
SMDC’s projects are strategically located near SM Supermalls, transport hubs, and business districts, ensuring seamless connectivity to commercial and lifestyle hubs. The company integrates sustainability features such as green spaces, pedestrian-friendly pathways, and eco-conscious designs. It also ensures long-term value for homeowners through its property management arm, Greenmist Property Management Corp.
Responding to shifting buyer preferences, SMDC has expanded its offerings to include high-rise condominiums, mid-rise communities, and house-and-lot developments.
“The way Filipinos live is changing, and their homes should reflect that,” Sy said. “People don’t just want a unit — they want a lifestyle that works for them.”
In November, parent firm SM Prime Holdings, Inc. announced plans to enter the horizontal housing market under its SM Residences brand. The company aims to develop over 1,000 hectares for SM Residences projects over the next five years, with about 85 percent dedicated to horizontal housing.
SM Residences is also set to launch a premium line next year, starting with a 200-hectare development. To cater to the high-end market, additional projects priced between P25 million and over P100 million are in the pipeline.