Daily Tribune
BPI, under its ‘Himala’ campaign, has unified account opening, deposits and withdrawals in some 1,370 partner stores, expanding financial access beyond traditional branches. Partner stores now function as an extension of BPI branches, making financial access simpler, closer, and more inclusive.
PHOTOGRAPH courtesy of bpi/fb
The Bank of the Philippine Islands (BPI) is expanding its branchless banking network by allowing customers to deposit and withdraw cash at 1,369 partner stores nationwide, including supermarkets, convenience stores, and other retail outlets, as part of its “Himala” campaign.
Launched on Wednesday, 1 July, the initiative transforms participating outlets into mini banking hubs, enabling customers to conduct basic transactions without visiting a branch.
Through BPI’s network of more than 7,000 partner stores, customers can also open accounts and apply for financial products at locations they already frequent, such as groceries, pharmacies and gas stations.
Participating outlets include Robinsons Retail stores such as Robinsons Supermarket, Shopwise, The Marketplace, Robinsons Easymart, Robinsons Department Store, Toys “R” Us and Uncle John’s, as well as other retailers, pawnshops, and regional store chains.
No need to visit an ATM or bank branch
Customers can generate a barcode through the BPI mobile app to facilitate deposits and withdrawals, which can then be processed at accredited partner stores. The service enables cash transactions without the need to visit an ATM or bank branch.
BPI said more than one million depositors have been onboarded through its partner-store network since the program began in 2023.
What started as a channel for product applications has evolved into a broader banking ecosystem that now supports account opening, deposits, and withdrawals outside traditional branches.
