Hongqi brings luxury rides to The Bellevue Manila
SEALING the partnership with a ceremonial handshake during the signing are the officials and executives of Hongqi and The Bellevue Manila. Shown are (from left): Justine Delacerna, assistant director for Group Marketing of The Bellevue Manila; John Patrick Chan, managing director of The Bellevue Manila; David Zaballero, vice president and general manager of Hongqi Philippines; and Brian Badilla, sales and marketing head of Hongqi Philippines.
Photograph courtesy of Hongqi
Hongqi Philippines has partnered with The Bellevue Manila to provide chauffeur-driven vehicles for weddings and select hotel guests. The arrangement adds a transport option to the five-star hotel’s services.
The agreement was signed on 23 January in Alabang. Present at the signing were Hongqi Philippines vice president and general manager David Zaballero, Sales and Marketing head Brian Badilla, Bellevue Manila managing director John Patrick Chan, and assistant director for Group Marketing Justine Delacerna.
Under the partnership, guests will have access to Hongqi’s E-HS9 full-size electric SUV and the HQ9 luxury MPV. The vehicles will be used mainly for weddings, VIP movements, and other special occasions hosted at the hotel.
Both models are known for their wide cabins, quiet ride, and rear-seat comfort, which fit the needs of formal events and long transfers.
Hotel officials said the arrangement allows them to extend the guest experience beyond the venue itself.
Rashid Delgado, president of EVOxTerra and co-CEO of the TDG Group, said the partnership aligns with how the brand wants to be seen in the local market, with a focus on comfort, design, and the overall experience rather than volume.