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Couture craft exhibit makes Asian debut

Following New York success, UBS launches new experiential exhibition in Singapore with Dior
UBS House of Craft x Dior behind the scene.
UBS House of Craft x Dior behind the scene.
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Singapore — UBS is proud to announce the Asian debut of UBS House of Craft x Dior, a fashion and photography exhibition dedicated to the craft of couture. This unique event offers a rare opportunity to experience the craftsmanship and legacy of Dior, honoring the timeless elegance and innovative spirit that both UBS and Dior embody. 

This installment of UBS House of Craft x Dior builds on the resounding success of its New York premiere in June 2025. The expanded exhibition will take place from 21 to 23 November at the New Art Museum Singapore —part of the Whitestone Gallery.  

Dress embroidered with silver-tone and pink Haute Couture Spring-Summer 2015.
Dress embroidered with silver-tone and pink Haute Couture Spring-Summer 2015.

UBS House of Craft x Dior explores the legacy, technique, innovation and future of couture, in the inimitable style of fashion legend Carine Roitfeld, celebrated former editor-in-chief of Vogue Paris and one of fashion’s most influential voices. 

Offering a fresh lens on the evolution of couture, the event for the first time celebrates the defining eras of the House of Dior—from the visionary Christian Dior to the six artistic directors who have since shaped its legacy: Yves Saint Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons and Maria Grazia Chiuri, The Magnificent Seven, plus a special tribute to Kim Jones. 

At the heart of the program is a groundbreaking photographic exhibition conceived and created by acclaimed artist Brigitte Niedermair, who herself has a 12-year relationship with the house of Dior. 

Miss Dior scarf in printed silk twill.
Miss Dior scarf in printed silk twill.

With the intention of honoring the exquisite artistry of Dior’s design legacy, Niedermair devised the concept of capturing iconic creations from each designer, drawing from the house’s vast archives to reflect their individual visions through her distinctive visual language. 

This unveiling—born of Niedermair’s artistic direction and realized in collaboration with Roitfeld’s refined styling—offers a thoughtful homage to Dior’s enduring legacy, casting a renewed light on the exceptional craftsmanship and visionary creativity that continue to define the House. 

Dior opened its archive to UBS House of Craft for Roitfeld and Niedermair to select looks that honor Dior’s eight decades of leadership. The reveal of this photo exhibit brings Dior’s archives and legacy to life, revealing the highly detailed processes and imaginative minds that define the craft of couture and how their influence continues to define the legacy of the iconic Maison.  

Through innovative programming and meaningful discussions, UBS House of Craft x Dior will offer a rare and exclusive opportunity to engage with masters of craft, with the goal of forging connection. 

Programming will include a range of intimate conversations, panels, and workshops designed to deepen engagement with the craft of couture. A detailed program of talks, craft demonstrations and special events will be announced at a later date.  

 “Above all, this alliance is a celebration of excellence, haute couture eleganc, and the exceptional savoir-faire deployed by Dior since the triumph of the New Look in 1947. Carine Roitfeld’s passion and unique expertise, combined with the unrivalled talent of Brigitte Niedermair, a loyal collaborator of the House, highlight at once our timeless heritage and our creativity that is constantly reinvented by the various designers who have succeeded Christian Dior. This artistic dialogue is a tribute to audacity and virtuoso artisanship, at the convergence of past, present, and future, in a perpetually shifting cultural landscape,” says Olivier Bialobos, deputy managing director in charge of Global Communication & Image, Christian Dior Couture and Parfums Christian Dior.  

UBS House of Craft is a global initiative celebrating excellence in craft across diverse disciplines, from couture and horology to gastronomy and more. 

More information on UBS House of Craft can be found on http://www.ubs.com/hoc-sg.                            

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