For over 70 years, Rustan’s has stood as a leader in the retail industry, serving the needs and desires of discerning Filipino families. From fashion and beauty to fine jewelry, home essentials, and accessories, Rustan’s continues to set the standard for exceptional quality and service. Today, the legacy thrives, and there’s no better way to honor the brand’s journey than by shining a light on the customers who inspire its ongoing growth.

To show its heartfelt gratitude, Rustan’s brought back the much-anticipated Annual FSP Premium Day. The Frequent Shoppers’ Program (FSP) is Rustan’s loyalty platform, offering members access to exclusive offers, events, rewards, and more. The event, held last 25 January, welcomed the Rustan’s FSP Premium community as they gathered for a celebration filled with exciting activities and cannot-be-missed offers.

Rustan’s Makati, Shangri-La, and Cebu were transformed into creative hubs with interactive booths that invited the whole family to join in the fun. A couple of activities tapped into the guests’ artistic side with DIY Pressed Flowers or personalized their glass purchases with stunning floral painting. It was a delightful way to add a personal touch to their finds!

Meanwhile, at Rustan’s Makati and Shangri-La, Rustan’s Beauty turned heads with complimentary pampering sessions including a makeover from Stila, RMS Beauty, Jane Iredale, and Koh Gen Do. Attendees were refreshed with an express facial by Grown Alchemist and treated themselves to an exclusive hand routine with L:A Bruket. Attendees also indulged in the exquisite Whisky & Chocolate pairing experience with Jura and Tamnavulin — from the smooth, rich notes of whisky to the decadent flavors of chocolate, it was truly a treat for the senses. With so many ways to unwind, they couldn’t just choose one!

Guests at Rustan’s Makati enjoyed an indulgent moment with a delightful treat from one of the event sponsors, Venchi, with their signature Italian gelato served in a Gelato Cart. Attendees at Rustan’s Shangri-La enjoyed Brewed Bliss by TWG — a perfect way to cap off their day.

No celebration is complete without fabulous offers. FSP Premium Members enjoyed x5 FSP Points on their purchases with no minimum amount required, Gifts with Purchase, and discounts of up to 30 percent on select brands, including Clarins, La Prairie, Grown Alchemist, Lady Rustan, Swarovski, Mamas & Papas, as well as a 20 percent discount was offered for Samsonite, Benjamin Barker, and FRAME.

Rustan’s Frequent Shoppers’ Program offers two membership tiers, each designed to cater to different shopping preferences. Whether you prefer an elevated luxury experience or simply benefit from everyday rewards, you can choose the membership that best suits your lifestyle.

Visit www.rustans.com for more information about Rustan’s Frequent Shoppers’ Program and complete list of perks. For updates and announcements, head to @rustansph on Instagram and Facebook.