Nadine Lustre unveils new eyewear vision for every Juan

Hold onto your lenses, besties — Nadine Lustre is back at it, serving both style and substance with the launch of her latest eyewear collection, 9Lives, in collaboration with leading optical retailer Vision Express.

Rooted in the shared vision (pun intended) of quality, innovation and inclusivity, the 9Lives x Vision Express collection is all about giving every Filipino a chance to slay in stylish yet affordable frames. And yes, the tagline, “For Everybody,” isn’t just for show.

“It’s very Filipino, creative, for everybody. It’s Nadine,” Lustre shared in an exclusive sit-down with the DAILY TRIBUNE.

Designed with inclusivity front and center, Nadine explained her goal: “We wanted to create a collection that’s inclusive, where every piece is designed to look great on anyone and everyone. It’s all about making eyewear that feels universal yet unique to each person who wears it, especially for Filipinos.”

The collection? A chef’s kiss of chic. Whether you’re into classic frames or vibing with modern, edgy designs, 9Lives has your back. Each piece was thoughtfully crafted to flatter the diverse face shapes and unique features of Pinoys — style without the compromise.

One standout feature? The option to customize lenses with colored tints, because your personality deserves to shine through even in your eyewear. Vision Express ensures these personal touches are seamless with their in-store services for a truly bespoke experience.

For Nadine, the 9Lives collection is about more than just aesthetics. She emphasized the importance of creating frames that celebrate Filipino features while prioritizing comfort and versatility.

When asked about her personal favorite from the collection, she gushed over the Ciri pair. “It’s tough to choose just one, but I’d say the Ciri pair stands out to me. Its unique design makes it versatile, and it’s perfect for tropical settings. Plus, the cut adds a touch of effortless style,” Nadine said.

Whether you’re copping a pair for function, fashion, or just to channel your inner Nadine, 9Lives proves that eyewear isn’t just an accessory — it’s a statement.