October 2024 marks the launch of Studio Artesan’s latest collection. Introduced in 2021 by Rustan’s to celebrate locally made, handcrafted and ethically produced goods, the initiative continues to highlight emerging Filipino designers shaping today’s Filipina style.

Despite fashion’s changes, the Filipina remains rooted in her love for local craftsmanship, sustainability and unique, modern pieces. While she experiments with her wardrobe, her distinct style reflects her empowered identity.

With this in mind, Rustan’s has dedicated a space for 10 contemporary Filipino designers to showcase their collections at Studio Artesan. Located in the Gallerie Area on the second floor of Rustan’s Makati, shoppers can explore a diverse range of apparel and accessories from designers Puey Quiñones, Viña Romero, Rosbert Villar, Randolf Clothing, Tagpi, NIñOFRANCO, Paolo Miguel, YOYA, Jim Weaver and Joyce Makitalo.

VINA RomeroFeatured designers

As times change, these contemporary designers keep pushing boundaries, setting trends, honoring Filipino heritage through their distinctively modern creations.

Puey Quiñones brings an international flair with his masterful draping, embroidery and hand-beading techniques, creating timeless and feminine designs beloved by women across the globe. His move to Los Angeles infused a global sophistication into his creations while maintaining his Filipino roots.

Viña Romero stands out with a fresh take on gender-fluid fashion, blending menswear and womenswear seamlessly. Known for subtle yet striking details -- such as contrasting edges, a knot or a clever play of materials -- each versatile piece is designed for individuals of all ages and body types who appreciate understated elegance and confident style.

Rosbert Villar delivers modern and innovative pieces that evoke timeless, well-loved styles, elevated to meet the needs of today’s women. His commitment to craftsmanship ensures each creation strikes the perfect balance between form and function, offering practicality without compromising beauty.

Randolf Clothing brings a playful edge to fashion with its satirical nods to pop culture, especially the ‘90s music videos and local trends. Each piece not only captures a sense of nostalgia but also reflects a sharp commentary on modern-day fashion and culture, making Randolf’s designs both entertaining and thought-provoking.

Tagpi blends old and new, creating distinctive pieces that celebrate Philippine culture. Collaborating with artisans from across the country, the brand’s intricate embroidered designs reflect a deep commitment to sustainability and local artistry, ultimately showcasing a collection that honors tradition while appealing to the evolving tastes of today’s conscious consumer.