SM Cares champions digital accessibility with Eye-Able® on its website

SM Cares is breaking new ground in digital accessibility by introducing Eye-Able® on the SM Supermalls website. Beginning 21 October, the platform will offer enhanced browsing features tailored for individuals with visual impairments or those needing digital assistance. This initiative reflects SM's ongoing dedication to making its digital spaces more inclusive and accessible to all.

SM Supermalls is proud to continue its efforts to make every platform, whether physical or digital, inclusive and accessible. The launch of Eye-Able® is part of the mall's ongoing initiative to support communities through SM Cares.
Eye-Able® provides essential features like text resizing, contrast adjustments, and screen readers, making it easier for users with special needs to navigate the site. By incorporating these tools, SM Supermalls adheres to global standards, including the Web Content Accessibility Guidelines (WCAG), ensuring their digital platform promotes inclusivity.

Eye-Able® is built upon the idea that digital accessibility is a fundamental right, ensuring that "individuals with disabilities can perceive, understand, navigate, and interact with the internet.” Through this innovative digital solution, Eye-Able® envisions "An Internet for All."
This move not only improves user interaction on the SM Supermalls website but also contributes to the larger effort of making digital experiences accessible for everyone. SM is reinforcing its commitment to inclusivity, aiming to create a more seamless and engaging online experience for every customer, regardless of ability.



