Figaro group, Kitchen City open first collab store at World Trade Center

On 22 December 2023, The Kitchen City and the Figaro Coffee Group Inc. opened the Lobby Café at the World Trade Center, Pasay City.

The ribbon-cutting ceremony was attended by Guillermo Luchangco, chairman emeritus of ICCP Group of Companies; Pamela Pascual, chairman and CEO of Manila Exposition Complex Inc.; Kitchen City's owner and chairman of the board Alfredo Yao; Ricardo Abelardo Jr., president of Kitchen City; and Ace Azarraga, FCG's brand and partnership director.

The World Trade Center Metro Manila is the venue of major exhibitions and trade shows participated by foreign delegations and buyers from different parts of the world. It offers a fully equipped facility in a strategic location that offers excellent visitor mileage and accessibility to international airports, seaports, entertainment and cultural facilities, five-star hotel accommodations as well as to Makati, the main central business district in the Philippines.

Azarraga said, "The Figaro Coffee Group and Kitchen City have been partners since before the pandemic. Kitchen City selected FCG as its coffee provider due to the latter's commitment to delivering quality and affordable products. With more than 13 outlets distributed across Kitchen City concessionaires, schools, offices, and manufacturing companies, FCG has successfully established a strong presence in various sectors."

For his part, Abelardo Jr. said, "The Opening of Lobby Café is a celebration of long-term planning of a vision, consistently offering good service and option for world trade clients. World Trade Center is one of the leading event venues."

"As you can see in the Philippines, Kitchen City and FCG are very strong partners. I'm glad that Figaro Coffee is a well-known brand owned by a Filipino," added Abelardo.

FCG continues to expand not only in opening stores but also in partnering with other big companies like Kitchen City. From its humble beginnings to becoming a global success, Figaro Coffee remains committed to providing exceptional coffee experiences and supporting local communities.