Nu Skin kicks off next generation of smart skin care

Nu Skin kicks off next generation of smart skin care
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Nu Skin Philippines — a subsidiary of Nu Skin Enterprises — a global beauty and wellness leader, today introduced a smart skin treatment and cleansing device with a connected, immersive experience.

Featuring Nu Skin's patented micropulse technology, the new ageLOC® LumiSpa® iO system takes personalized beauty to a new level with customized treatment options, intelligent coaching, skin care routine tracking and more. The ageLOC LumiSpa iO is the latest innovation from the world's best-selling brand for beauty device systems for five consecutive years.

The ageLOC LumiSpa iO system includes five cleanser options that are scientifically formulated to enable precise cleansing and interaction with the skin. In conjunction with the Nu Skin VeraTM app released earlier this year, the ageLOC LumiSpa iO unlocks a new world of personalized skin care experiences.

Using the Nu Skin Vera app, users can create and save customized facial treatments that target key areas including the face, neck and décolleté, as well as treatments that target the gentle skin around the eyes with the ageLOC LumiSpa Accent attachment.

Users can also track usage, earn badges and awards, and receive tailored product recommendations based on skin care goals. Intelligent coaching with the device's smart sensors helps guide optimal movement and pressure of the device during treatments.

"The ageLOC LumiSpa iO represents our most advanced skin care device yet," said Ryan Napierski, CEO of Nu Skin. "We've created a one-of-a-kind beauty device that integrates IoT technology to provide greater insights into a consumer's personal beauty and wellness journey. Our scientific rigor in integrating smart beauty devices with scientifically formulated serums and treatments is a unique strength that other beauty brands can't easily duplicate."

Nu Skin continues to lead the way in the science of beauty devices with its proprietary micropulse oscillation technology, a unique counter-rotating action that draws out dirt, oil, makeup, pollutants, and toxins and lifts them away without irritating skin.

Designed to be microbiome friendly, the LumiSpa iO respects the skin's pH to help preserve its natural moisture barrier and doesn't disrupt the skin's natural microbiome balance—no matter a user's age or skin type. The unique cleansing capabilities of the treatment heads help to maximize product efficacy by making skin more receptive to subsequent products.

"Consumers spend hundreds of dollars on premium beauty products and high-end spa treatments to minimize the appearance of dull skin, large pores and uneven texture," said Steve Hatchett, executive vice president and chief product officer at Nu Skin.

"The ageLOC LumiSpa iO is a cost-effective, at-home treatment device to achieve brighter, healthier and more youthful-looking skin with a spa-like experience. Our patented counter-rotating action also deeply cleanses the skin so it's more receptive to subsequent products, helping consumers make the most of their skin care investments," he added.

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