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Unboxing surprises

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Budding Pop Blind Box of Macaron figure. / Photographs courtesy of Miniso

Japanese lifestyle retailer Miniso has unboxed its Blind Box Collection. Blind Box packaging is a trend wherein the unwrapping moment brings layered experiences such as happiness, excitement and fun. This is aligned with Miniso’s belief that “Life is for fun” and both kids and adults will enjoy opening these limited Miniso Blind Boxes.

What’s inside these boxes? Collections of princesses and villains from Disney, Cartoon Network’s We Bare Bears, Budding Pop and Icarer Family that echo the youth’s passion and hobby for 2D pop culture and model toy play that are in affordable prices.

Conveniently shop for this limited Miniso Blind Box Collection in-store or online via shop.minisoph.com. For more updates, follow @MinisoPhilippines in Facebook and @MinisoPH on Instagram.

Queen Elsa from ‘Frozen.’

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