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New breed of influencer

Young female Benilde alumna who works at an embassy has uploaded on TikTok videos of empowered women.

TDT

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Andrea utilizes the online platform to speak on women empowerment.

Popular video-sharing social networking app TikTok, used to create short music, lip-sync, dance, comedy and talent videos, has become an instant breeding ground for viral challenges that likewise paved the way for a new breed of social media influencers.

For 22-year-old Andrea Nicole So, with TikTok handle @andweaso, the app is more than just a stage for trends. She has used it as a venue to utilize creativity to speak on women empowerment.

A Consular and Diplomatic Affairs alumna from the School of Diplomacy and Governance of De La Salle-College of Saint Benilde, Andrea brought to the site her open-mindedness, appreciation of diversity and her evident confidence in public speaking — which, she said, are vital characteristics in being a content creator.

SCREENGRAB FROM TIKTOK
One of Andrea’s original TikTok videos revolves around Cupid’s daughter.

“I’ve always had the imagination and enjoyed writing stories, so being able to use this platform to express my creativity and share my thoughts with my audience is something I’m thankful for,” she said.

The self-confessed feminist pointed out that her narratives introduce strong, independent women who break free from stereotypical roles portrayed in media.

Her plots include a queen overthrown by her brothers who believe that women should not be allowed to rule the kingdom. Another is about a daughter who is hailed as the new CEO of her father’s company despite lack of support from the board, among many others.

She has also featured female characters who depict powerful roles such as agents, fighters and drummers, the latter being her centerpiece with over 280,000 likes.

The young artist has published over 250 videos and has gained over 200,000 followers and 6.3 million likes.

“I want to encourage my followers to be who they want to be regardless of their gender and treat each other equally,” she added.

Andrea has a day job at an embassy. She is a self-confessed introvert who finds comfort in staying in her room to read books, watch movies and, now, create TikTok videos in her free time.

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