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Kris Aquino is Shopee’s new ambassador




Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, introduces the Queen of All Media, Kris Aquino, as its new brand ambassador for the Shopee 11.11 — 12.12 Big Christmas Sale.

Together with Aquino, Shopee celebrates the festive season with weeks full of exciting in-app games, a star-studded TV special and tons of amazing deals and promos this Shopee 11.11 — 12.12 Big Christmas Sale.

“Christmas is the biggest holiday in the Philippines, and we are excited to kickstart the celebrations with Kris Aquino as our new brand ambassador. Having Kris Aquino join our Shopee family demonstrates our continuous efforts to reach our long-term vision of making e-commerce for everyone” said Martin Yu, Associate Director at Shopee Philippines.

“We want to connect with our Filipino users on a deeper level and help them enjoy the benefits of e-commerce this Christmas season. We will continue to surprise and delight shoppers at the Shopee 11.11 — 12.12 Big Christmas Sale and invite everyone to join in the fun with us,” he added.

As the new brand ambassador, Aquino will participate in a range of initiatives for the Shopee 11.11 — 12.12 Big Christmas Sale and shoppers can look forward to her highly-anticipated on-screen appearances on TV and Shopee Live, engaging and entertaining Kris Aquino TikTok videos on Shopee official account, mini-games on Facebook, Instagram and Twitter where users can get the chance to win Shopee vouchers and Shopee themed Kris Aquino stickers on Instagram.

Additionally, Aquino teams up with Shopee as the face of Shopee Bayanihan: Pamaskong Pambata and together, they will help raise funds to support the Filipino youth’s health, education and welfare through a digital charity sale, special live streams with leading brands and user donations through the Shopee app.

Partner organizations include PGH Medical Foundation, GMA Kapuso Foundation, FundLife, World Vision Philippines, Ronald McDonald House Charities, Mano Amiga, Young Focus Philippines, Save the Children, Project Pearls, Project SMILE and Kythe Foundation.

Additionally, Closeup, Pond’s, Lifebuoy, Dove, Creamsilk, TRESemmé, Colgate-Palmolive, Comfort, Nivea, ACE, Union Appliances, Kyowa, Patagonia Foods Philippines, Candy Corner, Inspi, Organic Official, Crown, Mikana, Shigetsu, Universal Robina Corporation, GSK — Sensodyne and Goldriver Management (Beauti Drink Collaskin) will give out amazing deals.

Shopee users can also enjoy fantastic promotions from brands like Spyder, SoFab!, Figlia, Herschel, Johnson & Johnson (Aveeno, Johnson’s Baby, Modess, Neutrogena, Listerine), Garnier, Klean Kanteen, Nokia and Robinson’s Appliances.