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Suzuki closes 2019 with 21 percent boost

We are proud to have ended 2019 on a high note.

TDT

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FOLLOWING the remarkable performance of the brand last year, Keiichi Suzuki is now leading the company to new milestones as vice president and concurrent general manager of the automobile division effective last 1 January 2020.

Suzuki Philippines (SPH), the pioneer in compact car distribution solidified its strong performance with a 21.17 percent increase, covering all four quarters of the past year.

The consistent boost in sales was the realization of the company’s aggressive sales and marketing efforts throughout 2019, reflecting its models including Ertiga, Vitara and Celerio as the market’s most enjoyed vehicles for the said year.

“We in Suzuki Philippines are proud to have ended 2019 on a high note. The past year is testament to our accomplishments in our feat to gain the trust of the Filipinos that we are able to give them quality driving experience. As we enter a new year, it is our responsibility to assure our customers that we will continue to be ambitious as we thrive to exceed their expectations through the products and services we offer,” SPH director and general manager for automobile division, Keiichi Suzuki said.

Following the remarkable performance of the brand, Suzuki is now leading the company to new milestones as vice president and concurrent general manager of the automobile division effective last 1 January 2020.

“Last year was a landmark year for us and we share this success with our customers who continue to support our brand as we continuously provide them with more options that cater to their idea of driving in comfort with newer offerings geared toward the fulfillment of our mission,” he added.

Top sales drivers
The Ertiga, Vitara and Celerio emerged as the favorites in the market as Suzuki’s top-selling vehicles. The three models complete the increase of total sales in 2019 with a combined record of 55 percent.

The Ertiga, with 34 percent share of total sales, solidifies its spot as the market’s first choice. Practical without sacrificing style while offering good engine performance, the Ertiga and the modern Filipino family make a perfect match.

Ending the year with an 11 percent share in the total sales of Suzuki Philippines, meanwhile, is the Vitara. This award-winning vehicle is characterized by its bold styling and inner refinement of a full-grown SUV.

SUZUKI’S top sales drivers for 2019.

While completing the list is the Celerio, with a 10 percent share in total sales. With fuel efficiency among its many reputable features, the hatchback vehicle provides a spacious interior able to sit five passengers which makes it the ideal ride for city drives and long travels.

On top of these bestsellers is Suzuki’s fourth generation 4×4 model, the all- new Jimny All-Grip Pro that instantly became the brand’s global favorite entry for the year as it provides thrill and excitement to any driving adventure. With its four-wheel drive system with reduction gear, the All-Grip Pro can satisfy the driving performance required by professionals to instantly respond and maneuver through difficult terrain.

Ending 2019 with an impressive track record in sales increase, the newly-appointed vice president aspires to keep the ball rolling as he sets his eyes for another momentous year with fresh and exciting new products coming in the market. Set to showcase the carmaker’s innovative efforts to continue serving the Filipino market, Suzuki stays true to the brand’s promise of quality driving experience with their every vehicle.

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