Daily Tribune

TECHTALKS

Bloomberry launches P30-M gaming campaign

DT · Oct 28, 2026, 2:30 AM

Bloomberry Resorts Corp. has launched a P30-million year-end promotional campaign for its online gaming platform FUNaloMAX as the company seeks to expand its presence in the Philippines’ digital gaming market.

Running from 17 October to 27 December 2026, the campaign features weekly and monthly prize draws, including smartphones, gaming credits and a Tesla Model 3.

The initiative forms part of Bloomberry’s strategy to increase user engagement as more gaming activity shifts to digital platforms.

“Our Q4 campaign is designed to reward our players and solidify FUNaloMAX’s positioning as a premier, trust-driven digital gaming destination in the Philippines,” said Kelvin Kuan, Bloomberry vice president for online gaming.

Under the promotion, 250 Apple iPhone 18 Pro units will be awarded across 10 weekly draws.

Eligible users receive one raffle entry for every P5,000 in accumulated turnover from qualifying slot and bingo games, with no limit on the number of entries.

Monthly draws will offer P150,000 in bonus credits to two winners on 29 November, followed by a P1-million bonus credit prize on 27 December.

A Tesla Model 3 will also be awarded during the final draw on 27 December.

Bloomberry said the promotion supports its broader digital expansion amid projected growth in the Philippine electronic gaming sector.

Citing industry projections, the company said national gross gaming revenue could increase by approximately 17 percent through 2030, driven partly by online gaming.

FUNaloMAX said its operations are regulated by the Philippine Amusement and Gaming Corporation, with identity verification, data protection and voluntary self-exclusion measures in place.

Participation is restricted to eligible, verified users aged 21 and above.