Buenas PH promotes active lifestyles

Gaming platform Buenas PH has launched a sports campaign encouraging Filipino content creators and players to balance digital entertainment with physical fitness.

The initiative kicked off with the Battle of the Streamers Pickleball Tournament, featuring personalities LENG, ForeignGerms, Boss Toyo and Hypebits competing for a P1-million prize pool.

“Responsible gaming goes beyond just setting limits on screen time,” said Buenas PH marketing head Kim Curayag, emphasizing the importance of physical wellness.

Organized with Pragmatic Play, the tournament is part of a broader campaign promoting active lifestyles and responsible gaming.

Buenas PH will also hold golf tournaments on 28 and 30 October, followed by a nationwide fun run in November.