PCCI Taguig eyes AI, digital push under new leadership

The Philippine Chamber of Commerce and Industry (PCCI) Taguig is targeting digital transformation, stronger government-business collaboration and expanded support for local enterprises under newly installed president Daniel H. Perez.

Speaking during the chapter’s induction ceremonies, Perez said PCCI Taguig would focus on strengthening connections among businesses and providing practical benefits to members.

“When we all said yes to becoming members of PCCI Taguig, we were saying yes to becoming part of something bigger,” Perez said. “A community where competitors become collaborators, where experienced entrepreneurs open doors for one another, and where government and business choose partnership over distance.”

Larger membership

Among the chamber’s planned initiatives is the launch of an official website and membership management platform to streamline applications, create a centralized business directory and improve access to chamber programs. Perez said a larger membership would also strengthen the collective voice of businesses and create more opportunities for collaboration.

The new administration also announced a P5 million scholarship grant from Enderun Colleges for employees of PCCI Taguig member organizations, covering senior high school, undergraduate and continuing education programs.

PCCI Taguig is also developing partnerships with hospitality, healthcare, wellness and service providers, including discussions with F1 Hotel Manila for special rates and event privileges.

The chamber plans to launch a three-part artificial intelligence and digital transformation workshop series for business owners, executives and micro, small and medium enterprises, featuring experts and industry leaders from technology companies such as Amazon, Microsoft, Google and Snowflake.

Benefits making membership truly matter

“These are the kinds of benefits that make membership truly matter,” Perez said. “We want to create opportunities that help businesses shield, sustain, and scale.”

Perez, a co-founder of Enderun Colleges, also urged members to actively participate in the chamber’s programs and committees.

“Years from now, I want the success of this chapter to belong entirely to the people in this room,” he said. “It will be defined by the members who decided to collaborate, drive initiatives, and make PCCI Taguig a stronger chamber for everyone.”