SNAPS
Cry Me an Ocean
The experience hopes to inspire greater curiosity, appreciation and action for ocean conservation.
A familiar designer toy is taking on a new purpose in Singapore: using art and storytelling to bring people closer to the ocean.
Through a first-of-its-kind collaboration inside the Singapore Oceanarium at Resorts World Sentosa, Crybaby is reimagined as a cast of marine animals, encouraging visitors to learn more about ocean life and the importance of protecting it.
Running until 30 August, CRYBABY Cry Me an Ocean transforms the oceanarium into a whimsical playground where art, storytelling and marine discovery come together. The activation — the first to be staged inside a real oceanarium — features 11 themed photo zones, including towering outdoor inflatables, life-sized sculptures and immersive installations set alongside authentic marine habitats.
The experience begins with The Anglerfish and The Pufferfish welcoming guests outside the venue. Inside, visitors encounter larger-than-life marine-inspired Crybaby characters, including The Whaleshark, The Manta Ray, The Shark, The Whale and The Jellyfish, as well as immersive displays such as Jellyfish Glow, The Gathering Tide, The Portholes and Crybaby’s Coast, all thoughtfully placed throughout the oceanarium’s galleries.
Each marine-inspired Crybaby is accompanied by its own story, offering visitors bite-sized insights into different sea creatures while encouraging greater curiosity, appreciation and action for ocean conservation.
Beyond the Instagram-worthy displays, the experience carries a meaningful message: As the world’s oceans face mounting environmental pressures, every effort to deepen public understanding can help strengthen support for marine conservation.