Suzuki Philippines Incorporated (SPH) has expanded its presence in Mindanao with the grand opening of Suzuki Auto Iligan, in partnership with DES Strong Motors Inc.
The newly opened 3S dealership, offering Sales, Service, and Spare Parts, is located in Purok Ilang-Ilang, Santa Filomena, Iligan City. It stands as a symbol of Suzuki’s ongoing effort to make quality vehicles and dependable service accessible to more Filipinos.
During the opening, Mr. Koichiro Hirao, president of Suzuki Philippines, shared his appreciation for the partnership, saying, “This marks another milestone in our partnership with DES Strong Motors. Their passion and commitment continue to inspire us at Suzuki. We are proud to open Suzuki Auto Iligan — a new home for customers in Lanao del Norte and nearby areas.”
Known as the City of Majestic Waterfalls, Iligan is one of Northern Mindanao’s most progressive cities. The new dealership features a welcoming showroom and well-equipped service bays designed to provide efficient and reliable customer care.
“At Suzuki, we live by our promise to always be ‘By Your Side,’” Mr. Hirao added. “Through our vehicles, our service, and our trusted dealer partners like DES Strong Motors, we strive to be part of every customer’s journey — supporting them every step of the way.”