BMW is putting on a show at Power Plant Mall this weekend, giving the public a closer look at two of its most eye-catching models, the all-electric i5 eDrive40 and the seven-seater X7 xDrive40d. From 11 to 13 July, the South Court of the Power Plant Mall in Rockwell, Makati, turns into a mini BMW showroom as part of the “Joy in Motion” event.
The idea is to let people see, feel, and maybe even dream a little about what it’s like to own a BMW.
The i5 eDrive40 is the latest addition to BMW’s growing electric lineup. It’s silent and packs a punch with its all-electric drivetrain. Think of it as a classic BMW, but without the tailpipe. It’s designed to give drivers the kind of quick, precise response the brand is known for, just with electricity doing the work instead of fuel.
Sharing the spotlight is the BMW X7 xDrive40d Pure Excellence. This one’s built for those who want space, power, and comfort in one massive, luxury package. It’s big and bold on the outside, refined and quiet inside, with enough bells and whistles to make long trips feel like first-class travel.
BMW is also rolling out hefty deals for those seriously considering driving one home. Discounts go as high as P2.5 million, and there are payment plans with just 30 percent down and zero interest over four years.
“This is a great opportunity for people to see what BMW has to offer, especially those curious about electric driving or interested in luxury family cars,” Spencer Yu, president of SMC Asia Car Distributors Corp., the company behind BMW in the Philippines, said. “And with these offers, we’re making ownership a little easier for those ready to take that step.”
Aside from admiring the cars, visitors can also get a feel for the new Retail.Next layout, a modern dealership style that focuses more on personal connections and less on sales desks. It’s BMW’s way of updating the car showroom experience to match the feel of their vehicles.
While the event is happening at Power Plant Mall, the promos aren’t exclusive to it. BMW dealerships across the country are offering the same deals, including Autoallee BMW in Quezon City, RSA Motors in Greenhills and Libis, Pampanga Premier Cars BMW, and Visayas Motor Works in Cebu.
If you’ve ever wondered what it’s like to sit behind the wheel of a luxury electric sedan or command the road in a full-size premium SUV, now’s a good time to find out.