Haier has officially been recognized as the number one global brand in major appliances for 2024, according to Euromonitor International Limited. This distinction, based on volume sales data across key appliance categories, reaffirms Haier’s leadership in the industry.
With a strong commitment to innovation, energy efficiency, and consumer-focused designs, Haier has consistently met the evolving needs of modern households. Its expertise in smart home integration and cutting-edge technology has helped solidify its position as a market leader.
The claim, "Haier is the number one brand globally in major appliances in 2024," is backed by research from Euromonitor International Limited. The ranking is based on unit share and sales volume across retail channels, builder merchants, and the construction sector. Haier dominates categories such as home laundry appliances, large cooking appliances, microwaves, and refrigeration appliances, reflecting its widespread consumer trust and preference.
To ensure transparency, the claim has been reviewed and approved by the Ad Standards Council under reference code H0232P031325H, reinforcing its credibility.
Haier's success is driven by its commitment to continuous innovation. From AI-powered smart refrigerators to high-efficiency washing machines, the brand continues to push the boundaries of home appliance technology. Sustainability also remains a priority, with energy-efficient solutions designed to support a greener future.
As Haier celebrates this milestone, it remains focused on delivering cutting-edge solutions that enhance everyday living. With a vision of "More Creation, More Possibilities," Haier continues to set industry standards for innovation and excellence.