Spotify is bringing the magic of Taylor Swift’s music to Manila with “This Is Taylor Swift. A Spotify Playlist Experience,” an immersive exhibition celebrating the music of the 14-time Grammy winner.
Fans can expect a gallery chronicling Swift’s journey through her 11 musical eras, complete with visuals and fan-favorite tracks.
“Taylor Swift’s music shapes culture, sparks connection and has set numerous worldwide records on Spotify. In the Philippines, her growth has been phenomenal, driven by the unstoppable energy of Filipino Swifties. That’s why we’re excited to bring ‘This Is Taylor Swift: A Spotify Playlist Experience’ to Manila, celebrating her iconic musical eras with the fans who live and breathe her music,” Kossy Ng, Spotify’s head of Music Southeast Asia, said.
Immerse in a magical space where Swift’s iconic lyrics come to life. And, take home a piece of the experience with a limited-edition keychain designed for fans to access Swift’s discography on Spotify easily.
Manila is the second Asian city to host “This Is Taylor Swift. A Spotify Playlist Experience,” following its debut in Jakarta on 14 to 17 February. The experience will head to Seoul in the coming weeks.
Swift is named Spotify’s 2024 Wrapped Global Top Artist for the second year, with over 26.6 billion streams worldwide. She is also the 2024 Wrapped Top International Artist in the Philippines, Indonesia and South Korea.
“This Is Taylor Swift. A Spotify Playlist Experience” will be on view at Exhibit Hall, Gateway 2, Araneta City from 21 to 24 February.