Vice Ganda poses with CDO’s Ong Family. (L-R) Janna Marie Ong-Santos, Marketing Manager, Jerome Ong, President and CEO and Dra. Charmaine Ong-Castro, SVP, Corporate Purchasing, Treasury and Corporate Governance 
BUSINESS

An 'unkabogable' and 'funtastyk' reunion

DT

Comedian and TV host Vice Ganda has returned as the endorser for CDO Funtastyk Tocino, the country’s leading tocino brand, following her earlier collaboration with the brand.

In a statement, Vice Ganda expressed her excitement over rejoining the brand, highlighting her long-standing pride in her previous work with CDO Funtastyk.

"Nakakatuwa syempre na-rineconsider nila na maging endorser ako ng Funtastyk Tocino kasi isa yun sa mga pinakauna kong endorsements dati, at sobrang proud ako dun. Isa sa mga magagandang TVC na nagawa ko rin yun dati. Kaya memorable sakin yung Funtastyk Tocino TVC ko, kaya nung sinabihan ako na gagawa uli ako ng campaign for the same brand, sabi ko, ‘aaayy nakakatuwa, rineconsider nila ako (I'm really happy that they reconsidered me to be the endorser of Funtastyk Tocino because it was one of my first endorsements before, and I’m really proud of that. It was also one of the best TV commercials I’ve done. That’s why my Funtastyk Tocino TVC is memorable to me, and when I was told that I would be doing a campaign for the same brand again, I said, 'Wow, I’m glad they reconsidered me)," she said.

CDO Funtastyk, which claims the top spot as the No. 1 tocino brand in the Philippines, prides itself on delivering quality tocino made from 100% young pork, known for its tenderness and flavor. The brand has been a staple in Filipino households since its launch in 2005.

CDO Vice President for Marketing, Bernice Ilacad-Jalgalado, also expressed enthusiasm about the renewed partnership, noting that Vice Ganda’s commitment to excellence and passion aligns with the brand's values.

“Vice Ganda embodies everything that makes CDO Funtastyk the No.1 tocino brand. She has a commitment to excellence, passion for what she does, and the drive to always give her all. That’s why it’s only fitting that the Unkabogable Queen and the No.1 Tocino are together again.”

The brand’s evolution has included innovations such as Fatless Tocino, Pork Longganisa, and the recently launched ready-to-grill BBQ on sticks, cementing its place in Filipino dining traditions.

CDO Executives (L-R) Iris Galangan, Marketing Manager, Janna Marie Ong-Santos, Marketing Manager, Jerome Ong, President and CEO, Vice Ganda, CDO Funtastyk Brand Ambassador, Dra. Charmaine Ong-Castro, SVP, Corporate Purchasing and Bernice Ilacad-Jalgalado, VP for Marketing

Comedian Vice Ganda has spoken about why she believes CDO Funtastyk Tocino deserves its position as the No. 1 tocino brand in the Philippines, citing its consistent taste and quality.

The brand is known for its sweet, salty, and tender flavor, which Vice Ganda says is unmatched. “Iba talaga yung linamnam niya. Wala siyang ka-pares. Kaya unkabogable siya (Its taste is really unique. Nothing compares to it, that's why it's unkabogable),” she added.

The product, made from 100% young pork, is also marketed for its convenience and affordability, aiming to provide value to busy Filipino families. Vice Ganda emphasized how it fits well into the lives of Filipino moms who need quick and satisfying meal solutions, especially during challenging times.

CDO Funtastyk Tocino continues to be a popular choice for Filipino households, offering a variety of flavors and quick preparation that suits the needs of modern families.