During the Yuletide season kickoff at SM City Marikina on Sunday, 20 October, 2024, the mall unveiled its stunning Christmas centerpiece, "Santa's Christmas Park." Shoppers enjoyed taking selfies with Santa Claus and his two elves in front of the 40-foot Christmas tree.SM Marikina Tree-lighting Ceremony — Analy LaborSM Marikina Tree-lighting Ceremony — Analy LaborSM Marikina Tree-lighting Ceremony — Analy LaborSM Marikina Tree-lighting Ceremony — Analy LaborSM Marikina Tree-lighting Ceremony — Analy LaborSM Marikina Tree-lighting Ceremony — Analy Labor