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Ford Ranger milestones: 15K customers in 14 months

DT · Oct 16, 2023, 12:20 AM

THE All-New Ford Ranger proves to be as popular as its previous models, having successfully crossed the 15,000-unit sales mark since July 2022.(Photograph courtesy of Ford Philippines)

Ford Philippines has achieved another milestone with its Next-Generation Ford Ranger, marking 15,000 customers within a span of 14 months since its unveiling alongside the Next-Generation Ford Everest.

The journey began in July 2022, and as of September 2023, the sales figure stands at 16,127 units, reflecting a positive reception among the local clientele.

The progression in sales isn't a mere chance but a reflection of the acceptance and trust that the Filipino consumer has placed in the Next-Gen Ranger.

This model has not only enjoyed a positive response, but it has also become the spearhead of Ford Philippines' sales, being the top-selling vehicle for the first three quarters of 2023. The data reveals a 22 percent growth in sales, tallying 9,113 units sold during this period compared to the previous year.

Mike Breen, the managing director at Ford Philippines, expressed his gratification over the achievement, attributing the success to the growing appeal of the Next-Gen Ranger among Filipino pickup enthusiasts.