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Ranger achieves another all-time record
We remain confident that the segment-defining pickup truck will help sustain our momentum as we close out the year.
The Ford Ranger captured another all-time record sales performance, this time, in the third quarter of the year. Third quarter Ranger retail sales rose 28 percent to a record 3,852 vehicles, driving the pickup model’s year-to-date (YTD) total up 26 percent to 10,688 vehicles.
“The Ranger remains a key driver of our growth in the Philippines and continues to gain a wide appeal among customers with varying needs. We remain confident that the segment-defining pickup truck will help sustain our momentum as we close out the year,” PK Umashankar, Ford Philippines managing director, said.
The ‘Built Ford Tough’ Ranger lineup in the country has grown to 11 variants. This includes the recent addition of the Ranger XLS Sport that features striking design enhancements from the XLS variant that further strengthen its rugged and visual appeal. The Ford Ranger is available starting at P1, 032,000.
On the other hand, third quarter sales for the midsize SUV, Everest totaled 618 units, pushing up YTD sales to 3,537 vehicles. While the mini-SUV, EcoSport delivered third quarter sales of 492 units, driving its YTD sales to 1,512 vehicles.