Converge takes aim at mid-level, low users

The Surf2Sawa prepaid fiber Internet service at 25 Mbps speed per household is offered in various packages: P50 for one day, P200 for seven days, P380 for 15 days, and P700 for 30 days unlimited data.

Fiber internet service provider Converge ICT Solutions, Inc. is targeting to reach more middle- to low-income market subscribers through newly launched low-cost and prepaid plans.

Towards this end, Converge officially launched on Thursday Surf2Sawa or S2S, the company’s newest product offering designed to serve the needs of the masses.

After almost a year of market testing, S2S is now available in 420 cities and municipalities nationwide — including key areas in Bulacan, Batangas, Quezon, Bicol, Panay and Negros.

“It’s something that’s never been done before. We believe it’s perfect for the Philippines because we are a unique market. We know the Philippines is a sachet market so we are launching the Surf2Sawa prepaid fiber today,” Converge co-Founder and CEO Dennis Anthony Uy told reporters at a press conference in Pasig City.

With the rising cost of goods, Uy said having quality connectivity at home also becomes a challenge that’s why the company took the initiative to offer affordable plans to customers.

S2S provides unlimited fiber Internet at 25 Mbps speed per household. It is offered in the following packages: P50 for one day, P200 for 7 days, P380 for 15 days, and P700 for 30 days unlimited data.

“We are seeing good traction in the uptake of our prepaid fiber with an average month-on-month growth of 20 percent in total subscribers since we rolled-out last year. We are able to do this through our partnership with the now micro-entrepreneurs in the communities,” Uy said.

Converge booked a P7.4 billion net income in 2022, up 4 percent from the previous year’s P7.16 billion. Revenues, on the other hand, grew by 27 percent to P33.7 billion from P26.5 billion in 2021.

Last year, the company spent P22 billion to bankroll network buildup. However, this year, the company only plans to spend around P12 billion to P15 billion to focus largely on port deployment in growth areas.

 


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